Why should Engineers consider analytics as a career?


Analytics is the biggest draw for Engineering hirers”.

Move over IT and finance. As 2014 draws to an end, Analytics reigns supreme amongst Engineering graduates.

Let us take a quick look at the changing recruiting landscape:

  • Start-ups have replaced conventional multinationals as top recruiters in campus placements (check this out)
  • E-tailers are the hottest recruiters today (Flipkart, Snapdeal)
  • Top notch Strategic Consulting and Financial firms are seeking Engineering graduates (Visa, Boston Consulting Group, Axis, Bridgewater)
  • Government Departments spearheading e-governance and data-driven schemes are actively seeking Engineers with cross-stream exposure
  • Highest salary offers are from Big Data guzzling digitally enabled companies (Oracle, Facebook)
  • More international firms are scouting the Indian landscape for both entry-level and senior positions.
  • IT and Computer Science Engineers are equally in demand, as Bio-Engineers and Automobile Engineers for instance
  • Salary packages are at an all-time high for Engineering graduates with Analytics

Work profiles of companies are not confined to the technical. Companies and start-ups are working with voluminous data, new algorithms and Apps, offering strategic consulting across industry verticals and driving expansion plans. All of which call for technical competency or Engineering skills in various streams – from civil, geomatics, mechanical to bio-medical and chemical, for instance.

Hiring companies want Engineers for high computing tasks, research and development of new techniques, troubleshooting in a real-time hi performance environment and services that need more than working knowledge of data-driven insights.

In this scenario, you need to add an analytics certification to your B.E / B.Tech degree.

An Engineering degree + Analytics = excellent career roadmap

How to know if you are analytics-ready

Are you a data geek?

Do you want to work on Apps, UIs or Dashboards? 

Is technical troubleshooting your forte?

Does new technology excite you?

Is working across domains or channels on your wish-list?

If you are an Engineer and tick any of the above, then you should consider Analytics as a career.

Advantages are plenty:

  • You will have the opportunity to thrive in a functional area / industry of your choice (cloud BI, App development, Digital platform, Supply Chain Logistics, Backend Operations, Strategic consulting, etc.)
  • You can leverage your Engineering training in a data-driven dynamic environment.
  • You can command a better salary package with minimum investment of time and money.
  • You have the edge over others with a stand-alone Engineering degree.
  • You have great scope for global postings and shorter time-to-senior management.
  • You can carve your own professional standing, have great potential of career growth.
  • You can create your own solutions, products and set up your own start-up down the lane. Flipkart, Snapdeal, Taxi for Sure, Nanobi, Ideal Analytics, are some analytics driven start-up ventures of Engineering graduates!

If you are still wondering who is likely to hire an Engineer with an Analytics add-on, here is a pointer:

Big Data Players – Vizury, Citicorp Services

E-Commerce / Digital players –Zomato, Wooqer

Social Media – Facebook, Twitter

Healthcare – Epic

Automobiles – Mahindra, Hitachi

Retail – Flipkart, Urban Ladder

Software vendors – Wipro, CodeNation

Pure-play Analytics companies

Vendors – SAS, IBM

Analytics / BI providers – Oracle, SAP

Analytics Apps Developers – Nanobi, Niche App Developers

B&FS – Merill Lynch, Goldman Sachs

ITES – Cognizant, Genpact

FMCG – ITC, Hindustan Unilever Ltd.

Mobile – ZipDial

Consulting firms – Delloitte, Accenture

Government Departments overseeing ‘Smart Governance’ initiatives, e-Government platforms

Other start-ups like Taxi for Sure, Housing.com, FuzzyLogic, Limeroad, SSN Logistics

Bottom line: It is raining jobs for Engineers who want to carve a career in a data-driven environment. As companies seek more and more students with analytical and quantitative analysis capability, it is time to look up an IVY Professional Course in Analytics.

2 responses to “Why should Engineers consider analytics as a career?”

  1. sanchit shaleen says:

    What is the recognition of Masters in Business Analytics degree in the Indian job market?

  2. sangeeta deogawanka says:

    A Masters is always preferred. Business Analytics is valued by small/niche to medium sized analytics firms offering you opportunity of steep career growth. Big corporate houses lay emphasis on the institute and project undertaken during the course.

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