# While February began with a buzz about Adobe and WPP among companies seeking to acquire Bangalore based social media analytics start-up Simplify360 , it brought home the fact that converting millions of Tweets and social media posts into real insights is the Holy Grail for marketers.
# Exciting news on the governance front - The
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Which customers are our biggest influencers? What parameters do we use to decide ‘level of customer influence’?
Is there a high-performing store that needs customised product flow optimisation?
How do we decide on the product-mix for each store?
Does the online shopping pattern of our customers reveal trends that can be converted into personalized offers?
The retail sector in
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While Analytics Opportunities in Kolkata currently focus on both KPO and Risk analytics, there are various Job Roles that have a specific requirement for SAS skills. These are not confined to traditional Data or Risk Analytics alone and have a wide range of work areas.
So if you are trained on the SAS platform, this works
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What do we predict for the Indian Analytics Industry this year? Here is what we put together at IVY:
#1 Analytics, a mainstream career option
With several B-schools launching Analytics courses and professional training institutes expanding their reach, Data Analytics will become a career of choice, especially among the pervasive private engineering colleges.
#2 Data as revenue
Traditional
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U.S. based global retail giant Walmart has just registered a new company ‘Wal-Mart India Private Ltd' on the 15th January. News avidly followed by those in the retailing industry. Why?
India is a huge and lucrative multi-brand retail market, with just a few retail giants in the fray. When a whopper like Walmart, known for its
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If you are looking for analytics opportunities in Kolkata, you couldn’t be getting luckier. The Kolkata analytics landscape has begun looking up, with plenty of opportunities waiting for the one wanting to make it big and fast in the analytics industry.
Why Kolkata is fast emerging as a hotspot for wannabe analytics professionals?
#1. A shift from
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Where are my customers located in terms of market segments? Geography? Market size?
What is the revenue loss on account of customer attrition in the last financial quarter?
How to increase campaign response rates using predictive modeling?
Is the proposed marketing tactics likely to convert into increased sales revenue?
The ways companies interact with customers have changed over the
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Is there an unauthorized payment transaction to a vendor?
Does a suspicious amendment to banking details show up in payroll or supplier data records?
Can weakness within the client system be identified to prevent fraud recurrence?
How to detect SIM card cloning?
With increase in the use of net, mobile, IVRS (Interactive Voice Response System), ATM, commercial and retail
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Does the current compensation program need adjustment?
How is the incentive management enabling the company to deliver on financial goals?
Where to place merit bonus money to discover employees that are underpaid?
Is sales incentive compensation driving sales performance capability?
As organisations expand and employee strength increases, there arises the need for a comprehensive review of compensation packages for
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With the latest buzz doing the rounds of Facebook’s first acquisition in India, the heat is on the Analytics industry. The deal with Little Eye Labs, a niche analytics start-up with proprietary Android based analytics technology, has just been clinched. What does this mean? A great future and limitless possibilities for innovation, enterprise and global
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A degree and analytics certification is not always enough to get you through the interview. What you need is soft skills to crack the interview for an analytics job.
The analytics industry calls for some core soft skills that often decide the success quotient of analytics jobs. This article explicitly covers on the whys and whereofs
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You have graduated and got yourself that sought after analytics qualification. You are now pitching for various analytics job openings. As a fresh student with no work experience, you are obviously wondering what happens when you walk in the door for an interview.
Well, to begin with most companies have some common interview questions that you
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Before you plunge headlong into analytics as your chosen career path, you need to know whether you are have the right skills for the fast developing analytics industry.
Once you are confident you have what it takes to be a data analyst or scientist, the next logical step is to explore the analytics career path. Whether
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Looking for a career change or a specialized training that is guaranteed to result in a sizeable salary with plentiful benefits? Then Data science or Analytics is what you need to look at.
With more companies using voluminous data, the demand for data analysts or data scientists, who can filter massive information, detect patterns and draw
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We wrap up this DIY (Do-It-Yourself) series for learning some popular analytics tools, with the SPSS statistical software.
IBM SPSS Statistics
Learning the SPSS statistical software is no big deal when you have a statistics and computing background. There are some excellent resources on the web that will help you learn and use SPSS. This offering from
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SAS Software suite
If you are planning to make your career in analytics or want enhance your CV then you need to get SAS certified. SAS is the software that forms the backbone of the analytics industry, and has today evolved as a tool for data analysis in a BI (Business Intelligence) environment.
The most comprehensive guide
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