{"id":62,"date":"2009-11-09T11:23:12","date_gmt":"2009-11-09T05:53:12","guid":{"rendered":"http:\/\/ivyproschool.com\/blog\/?p=62"},"modified":"2024-11-09T16:34:23","modified_gmt":"2024-11-09T11:04:23","slug":"research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function","status":"publish","type":"post","link":"https:\/\/ivyproschool.com\/blog\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\/","title":{"rendered":"RESEARCH AND ANALYTICS CAN HELP GAIN ACTIONABLE INSIGHTS IN EVERY CORPORATE FUNCTION"},"content":{"rendered":"<p>Think about the retail company that sends you coupons for products you always intended to buy on your next shopping trip, the telecommunications company that proposes a special six-month deal on bundled phone, cable television and high-speed Internet just for you, or the credit card company that offers you loyalty bonus features and spending limits which directly map to your lifestyle. Is this accidental? Think again!<\/p>\n<p>Winning companies know that the right research and analytics enable them to gather, synthesize and extract data-based insights about their customers and their rivals, with the resulting insights provide them with monumental, actionable competitive advantage.<\/p>\n<p>While these examples intuitively make sense as they are highly transactional in nature, the fact is that every corporate function in just about every industry benefits from the insights research and analytics yields \u2013 not just marketing functions.<\/p>\n<p>Source: <a href=\"http:\/\/www.wns.com\/kpoforcompetitiveadvantage\/kpoarticle2.html\">http:\/\/www.wns.com\/kpoforcompetitiveadvantage\/kpoarticle2.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Think about the retail company that sends you coupons for products you always intended to buy on your next shopping trip, the telecommunications company that proposes a special six-month deal on bundled phone, cable television and high-speed Internet just for you, or the credit card company that offers you loyalty bonus features and spending limits which directly map to your lifestyle. Is this accidental? Think again! Winning companies know that the right research and analytics enable them to gather, synthesize and extract data-based insights about their customers and their rivals, with the resulting insights provide them with monumental, actionable competitive advantage. While these examples intuitively make sense as they are highly transactional in nature, the fact is that every corporate function in just about every industry benefits from the insights research and analytics yields \u2013 not just marketing functions. Source: http:\/\/www.wns.com\/kpoforcompetitiveadvantage\/kpoarticle2.html<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-62","post","type-post","status-publish","format-standard","hentry","category-data-analytics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Research &amp; Analytics Drive Corporate Success<\/title>\n<meta name=\"description\" content=\"Discover how companies use research and analytics to gain actionable insights, boosting competitive advantage across all functions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ivyproschool.com\/blog\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Research &amp; Analytics Drive Corporate Success\" \/>\n<meta property=\"og:description\" content=\"Discover how companies use research and analytics to gain actionable insights, boosting competitive advantage across all functions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ivyproschool.com\/blog\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\/\" \/>\n<meta property=\"og:site_name\" content=\"R vs Python: Which Analytics Tool Should You Choose for Data Science?\" \/>\n<meta property=\"article:published_time\" content=\"2009-11-09T05:53:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-09T11:04:23+00:00\" \/>\n<meta name=\"author\" content=\"Spam Prats\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Spam Prats\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/\"},\"author\":{\"name\":\"Spam Prats\",\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/#\\\/schema\\\/person\\\/01d3469a45250acdf099bb1467ef3498\"},\"headline\":\"RESEARCH AND ANALYTICS CAN HELP GAIN ACTIONABLE INSIGHTS IN EVERY CORPORATE FUNCTION\",\"datePublished\":\"2009-11-09T05:53:12+00:00\",\"dateModified\":\"2024-11-09T11:04:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/\"},\"wordCount\":158,\"commentCount\":0,\"articleSection\":[\"Data Analytics\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/\",\"url\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/\",\"name\":\"How Research & Analytics Drive Corporate Success\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/#website\"},\"datePublished\":\"2009-11-09T05:53:12+00:00\",\"dateModified\":\"2024-11-09T11:04:23+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/#\\\/schema\\\/person\\\/01d3469a45250acdf099bb1467ef3498\"},\"description\":\"Discover how companies use research and analytics to gain actionable insights, boosting competitive advantage across all functions.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/research-and-analytics-can-help-gain-actionable-insights-in-every-corporate-function\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"RESEARCH AND ANALYTICS CAN HELP GAIN ACTIONABLE INSIGHTS IN EVERY CORPORATE FUNCTION\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/ivyproschool.com\\\/blog\\\/\",\"name\":\"Ivy Professional School | Official Blog\",\"description\":\"Confused between R and Python for your data science journey? 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