APPLICATION

Indian retail market gets hotter with Walmart’s entry

U.S. based global retail giant Walmart has just registered a new company ‘Wal-Mart India Private Ltd’ on the 15th January.  News avidly followed by those in the retailing industry. Why?

India is a huge and lucrative multi-brand retail market, with just a few retail giant

Spotlight: Marketing Analytics

Where are my customers located in terms of market segments? Geography? Market size?

What is the revenue loss on account of customer attrition in the last financial quarter?

How to increase campaign response rates using predictive modeling?

Is the proposed marketing tactics likely to convert into increased sales revenue?

The ways companies interact with custo

Spotlight: Compensation Analytics

Does the current compensation program need adjustment?

How is the incentive management enabling the company to deliver on financial goals?

Where to place merit bonus money to discover employees that are underpaid?

Is sales incentive compensation driving sales performance capability?

As organisations expand and employee strength increases, there arises the ne

How Big Data and Analytics can change the way your organisation works

If your organization works with data, you are probably working with Relational Database Management Systems (RDBMS) and desktop statistics and visualisation technologies.  As your organisation expands horizontally and scales vertically, you may find the size of your data extending beyond hundreds of gigabytes to hundreds of terabytes and more! While most of the data lies in unstructured text files